The Victorian Racing Industry (VRI) has recently announced the sale of Racing & Sport Network (RSN) to Sports Entertainment Group (SEG), known as Sports Entertainment Network (SEN), in a strategic partnership. This move secures the future of audio broadcasting for both VRI and RSN, a radio station with a century-old legacy. SEN’s acquisition of RSN reaffirms its commitment to supporting VRI and expanding racing coverage.
SEN will manage and operate RSN, ensuring continuous live broadcasts, discussions, and form analysis of thoroughbred, harness, and greyhound racing in Victoria. The partnership aims to enhance RSN’s content while preserving its core focus on racing coverage, news, and insights for punters, owners, and industry stakeholders.
While the essence of RSN’s programming will remain familiar, SEN plans to introduce some changes to enhance the station’s offerings. The transaction is expected to be finalized on September 1, 2025, marking a significant milestone in securing the future of audio broadcasting for Victoria’s racing industry.
The sale of RSN not only provides financial returns to VRI but also enables ongoing efficiencies to support investments in all racing codes. This strategic move allows VRI to redirect resources back into the racing industry, supporting initiatives related to prizemoney, infrastructure, integrity, and welfare.
Aaron Morrison, a spokesperson for VRI, expressed optimism about the partnership with SEN, emphasizing the importance of ensuring the accessibility and promotion of Victorian racing across diverse audiences. The collaboration with SEN signifies a shared vision for the growth and sustainability of racing in the region.
By aligning with SEN, VRI aims to leverage the company’s expertise, distribution network, and commitment to audience expansion to drive engagement in racing. The partnership not only upholds RSN’s rich heritage but also opens doors for innovative content that resonates with racing enthusiasts.
As the racing landscape evolves, partnerships like the one between VRI and SEN demonstrate a proactive approach to adapting to changing market conditions. The sale of RSN underscores a strategic shift towards optimizing resources and enhancing the reach and impact of audio broadcasting in the racing industry.
With SEN’s investment and support, RSN is poised to continue its legacy as a premier racing broadcaster, delivering compelling content and insights that captivate audiences and drive interest in Victorian racing for years to come. The strategic alliance between VRI and SEN sets a positive trajectory for the future of audio broadcasting in the racing industry, ensuring a vibrant and sustainable platform for racing enthusiasts.
As the transaction nears completion, stakeholders eagerly anticipate the evolution of RSN under SEN’s stewardship, anticipating new developments that will further elevate the station’s offerings and engagement with the racing community.
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